Post by account_disabled on Dec 25, 2023 2:22:06 GMT -5
Strong selling This strategy has the purpose of generating sales in the shortest possible time. Generally, a strong sales campaign directly encourages purchases, so that product acquisitions are generated in the short term. Carl's Junior hot sale ad promoting the 4 Home pack This Carl's Jr advertising piece is a clear example of a strong sales campaign. Credits: Carl's Jr. Mexico. By product type 1. Propaganda Propaganda or propaganda campaigns do not seek to encourage the purchase of a product or service, but rather to make people agree with an idea, person, etc. Because of this, propaganda campaigns are not commercial in nature, since they do not seek to generate profits.
Here the goal is to permeate the audience and obtain followers or followers who identify with said ideals. The clearest example is political campaigns, whose objective is to obtain Phone Number List voters so that a person can occupy a political position, such as mayor, deputy, among others. Leslie Knope's propaganda campaign from the series Parks and Recreation This poster from Leslie Knope's mayoral campaign is an example of propaganda. Credits: NBCUniversal. 2.Social This type of strategy — also known as a civic campaign — has the objective of encouraging change for the benefit of all of society. Although, like the propaganda campaign, it does not have a commercial objective, it should not be confused with it, since the social.
Campaign seeks to get society in general, regardless of its political ideology, religion, etc., to unite for a common cause. A clear example are those communication efforts to motivate people to take care of water, recycle garbage, among other collective objectives. As an example we leave you this documentary of the “It Can Wait” initiative of the telecommunications company AT&T, which seeks to raise awareness of the risks of using a cell phone while driving. 3. Institutional or corporate Here, companies make a set of efforts to convey a good image to the audience , in order to empathize with future long-term customers. In many cases, this type of campaign (also known as corporate) seeks to communicate the work that the company or brand undertakes to support causes that benefit a specific group or society in general.
Here the goal is to permeate the audience and obtain followers or followers who identify with said ideals. The clearest example is political campaigns, whose objective is to obtain Phone Number List voters so that a person can occupy a political position, such as mayor, deputy, among others. Leslie Knope's propaganda campaign from the series Parks and Recreation This poster from Leslie Knope's mayoral campaign is an example of propaganda. Credits: NBCUniversal. 2.Social This type of strategy — also known as a civic campaign — has the objective of encouraging change for the benefit of all of society. Although, like the propaganda campaign, it does not have a commercial objective, it should not be confused with it, since the social.
Campaign seeks to get society in general, regardless of its political ideology, religion, etc., to unite for a common cause. A clear example are those communication efforts to motivate people to take care of water, recycle garbage, among other collective objectives. As an example we leave you this documentary of the “It Can Wait” initiative of the telecommunications company AT&T, which seeks to raise awareness of the risks of using a cell phone while driving. 3. Institutional or corporate Here, companies make a set of efforts to convey a good image to the audience , in order to empathize with future long-term customers. In many cases, this type of campaign (also known as corporate) seeks to communicate the work that the company or brand undertakes to support causes that benefit a specific group or society in general.