Post by account_disabled on Feb 28, 2024 5:24:06 GMT -5
Surely you have already heard of infographics, so I won't dwell on the usual definition that you can find dictated in a thousand different ways online. I will limit myself to making an introduction by analyzing its anatomy and some practical uses from a business point of view . I will therefore summarize what was the topic of my university thesis, discussed at the University of Siena, about 3 years ago. At that time... infographics were not as popular as they are today! I know, it almost seems like we're talking about an era ago, but as you well know, 3 years ago for the Internet is truly an eternity, if we think about its evolution that we gradually experience day by day. In the USA and in many other parts of the world, infographics have been developed for at least a decade, while in Italy the situation is very different (as with many other things). Infographics in Italy underwent a strong diffusion around 2011-2012 with the increasingly massive use of Pinterest , which allowed for optimal use and therefore its importation into the Italian panorama .
Explaining the concept of infographics is relatively simple, but a practical Paraguay Phone Number example is undoubtedly the best solution to understand the object in question. It is an information document consisting of graphics, text and/or photography. Further meanings can certainly be added , but this definition comprehensively explains the most common and classic idea to be found around the Internet. What has made infographics famous is the extraordinary ability to convey a large amount of information in a short time and make it easier to memorize. By combining text, graphics and/or photography we obtain a document with high information potential. In reality, the hidden essence of infographics revolves around this concept , the one that allows it to be transformed from an abstract object into something more advanced and performing, a reality that only a good advertising graphic designer is able to know and shape properly. . Let's see why. By analyzing this example it is possible to easily understand that the graphic impact is what immediately catches the eye.
But be careful, the essence of infographics is not the impactful design, but rather the communicative synergy offered by each single language of communication (text, graphics and also photography) combined in such a way as to express a concept, represented in this case by a sort of storytelling. To create a good infographic, you don't just need to be good at digital graphics programs, but above all you need to: always keep in mind the message you intend to convey and the target audience , since the degree of complexity (in the development phase) allows you to receive appreciation or otherwise from the reader; know the strengths and weaknesses of text, graphics and photography, in order to shape the above synergy; have good creative skills , as it is essential to offer originality in the message to be conveyed and create something easily distinguishable from the crowd. Once these points have been clarified, we can proceed with the creation of an infographic capable of offering a very high rate of: attention when reading (used for example to explain something that would otherwise appear difficult and cumbersome to understand); engagement if an interaction is required (used for example as a landing page, to be combined with a contact form); social sharing , if the message is particularly interesting and pleasant to share (used for example in training or educational settings).
Explaining the concept of infographics is relatively simple, but a practical Paraguay Phone Number example is undoubtedly the best solution to understand the object in question. It is an information document consisting of graphics, text and/or photography. Further meanings can certainly be added , but this definition comprehensively explains the most common and classic idea to be found around the Internet. What has made infographics famous is the extraordinary ability to convey a large amount of information in a short time and make it easier to memorize. By combining text, graphics and/or photography we obtain a document with high information potential. In reality, the hidden essence of infographics revolves around this concept , the one that allows it to be transformed from an abstract object into something more advanced and performing, a reality that only a good advertising graphic designer is able to know and shape properly. . Let's see why. By analyzing this example it is possible to easily understand that the graphic impact is what immediately catches the eye.
But be careful, the essence of infographics is not the impactful design, but rather the communicative synergy offered by each single language of communication (text, graphics and also photography) combined in such a way as to express a concept, represented in this case by a sort of storytelling. To create a good infographic, you don't just need to be good at digital graphics programs, but above all you need to: always keep in mind the message you intend to convey and the target audience , since the degree of complexity (in the development phase) allows you to receive appreciation or otherwise from the reader; know the strengths and weaknesses of text, graphics and photography, in order to shape the above synergy; have good creative skills , as it is essential to offer originality in the message to be conveyed and create something easily distinguishable from the crowd. Once these points have been clarified, we can proceed with the creation of an infographic capable of offering a very high rate of: attention when reading (used for example to explain something that would otherwise appear difficult and cumbersome to understand); engagement if an interaction is required (used for example as a landing page, to be combined with a contact form); social sharing , if the message is particularly interesting and pleasant to share (used for example in training or educational settings).